Three basic criteria in optimizing your site

When optimizing a site for internal SEO usually talk about meta tags , sitemaps , reduction in page load , file robots, Speed of indexing, etc. . However, there three basic criteria optimization SEO on your site. Aprendre a bit of them in this post to apply on improving our site.

Obviously there are dozens of criteria, complementing the basic concepts of SEO. But these are my basic account and I think many will believe the same . It’s kind of DTH test.

I’ll post webmasters are assuming that a page of a TV channel sports, focused on providing everything related to European football. The channel will be called imaginary TVX Canal. Let’s start .

1.- Domain

The domain is important and the inclusion of keywords in the domain, Much more. Avoid the inclusion of domains with scripts , as users do not associate them with ease to a domain. Moreover , users do not use internet facility will often have to associate a single domain to something they can remember.

These users also always associate the idea of a domain . com , so it should be major priority for him to use a. net or regional domain , unless they have a higher benefit / cost to geolocalizar content.

Still, if your domain is pronounceable and you can associate it with a trademark , it will cost more but have the added value of linking some content to your site. For example we have sites like those associated xataka.com mobile gadgets.

A possible good command could then be canaltvx.com , tvxdeportes.com , canaldeportivotvx.com , etc.

2.- Title

The title of the site is important and not only on the cover, but those internal titles that make up your website. For example if your website is a TV channel is not enough to put as title the name of the channel , nor associate with effects or meaningless symbols that do nothing but make you waste valuable space text search engine results (understood as Google Search).

Titles should associate the name of the site with the content they provide. We can cite examples of titles algunois bad:

• Channel -[::: TVX :: :] – Your Channel
• TVX Canal
• IndexOf
• Home

Examples of good titles are:

• CanalTvX : channel sports videos and European football news
• CanalTvX : Canal sports European football , news , videos and more

3.- H1

I have had to see that several sites are able to optimize the first two but neglected altogether H1 HTML tag , in theory , should serve as background to build the DOM Home Full Site BODY section .

In other words : The HTML H1 tag is important because it indicates the robots indexing the entire web page content is referred to the text that contains this tag , so it should have the same text as the title or one very similar.

Another possible recommendation is to use H1 tags on the title page of this ( without content ) and a H2 tag to write content . For example :

• H1 : Canal TVX
• H2: European Football Channel , news videos and more.

Note : You should avoid overloading or duplicity H1 tags . For example , it is not appropriate for a single page H1 have structured several sections with different content , it should then play with the H2 or H3 tags .

Another recommendation is that they can take if they want to give more importance to an internal page to be sought at the time , instead of the title (which is related) is to give the title Internal H1 and H2 to the main page title (for example, for a given single -post ).

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