It is known that Google performed consistently changes in their algorithm . Formerly this was in what became known as the Google Dance, where all SERPS rearrange and assigned new scores to the pages (so-called green stick ). Now the update is done daily and changes pagerank mass and are somewhat less common.
But the video is interesting that today I am, where Matt CuttsOne of the engineers, and all- mighty SEO , Google , focused on improving Google Search, reveals some interesting aspects regarding the changes made to its search engine algorithm .
According to Matt Cutts, the average changes being made is between 300 and 400 a year , which gives an estimate of change per day , ie Google ‘s algorithm is updated once a day on average.
In this video also referred to but before the main content was a good place to get oriented to be considered by Google as a benchmark , is now an important element, but not principal. from the contents can then optimize other aspects of the site in general.
The changes the algorithm does not necessarily have to do with changes in Google’s SERPSBut is directed to improvements in regard to quality of content capture sites , synonyms, related content , anti- webspam , etc.
When optimizing a site for internal SEO usually talk about meta tags , sitemaps , reduction in page load , file robots, Speed of indexing, etc. . However, there three basic criteria optimization SEO on your site. Aprendre a bit of them in this post to apply on improving our site.
Obviously there are dozens of criteria, complementing the basic concepts of SEO. But these are my basic account and I think many will believe the same . It’s kind of DTH test.
I’ll post webmasters are assuming that a page of a TV channel sports, focused on providing everything related to European football. The channel will be called imaginary TVX Canal. Let’s start .
1.- Domain
The domain is important and the inclusion of keywords in the domain, Much more. Avoid the inclusion of domains with scripts , as users do not associate them with ease to a domain. Moreover , users do not use internet facility will often have to associate a single domain to something they can remember.
These users also always associate the idea of a domain . com , so it should be major priority for him to use a. net or regional domain , unless they have a higher benefit / cost to geolocalizar content.
Still, if your domain is pronounceable and you can associate it with a trademark , it will cost more but have the added value of linking some content to your site. For example we have sites like those associated xataka.com mobile gadgets.
A possible good command could then be canaltvx.com , tvxdeportes.com , canaldeportivotvx.com , etc. Read more »
The reader will recall that just over four months Google bought Picnik, A service online photo editing . Already at that time indicated that the obvious assumption would seek to integrate with Picasa to enhance the user experience in that service. Today has confirmed this prediction. The dropdown menu “Edit” Picasa now includes the option “Edit in Picnik . Hopefully Google will honor his word not to terminate the existing integrations Picnik , for example the one with Flickr.
Google is testing a new feature that will allow a user to access its services using various accounts in the same browser. For example, currently if a user accesses your Gmail account FirefoxCan not access Google Docs using an account different from above ( unless you use a supplement or something like that ). This would not be a problem when Google launched this new feature , which currently is available in a very limited number of accounts and only works with the services of Gmail , Google Calendar , Google Docs , Google Sites , Google Reader Google Code. The only drawback of using this new feature is that its activation can not continue to use Gmail offline mode .
Google released its second-quarter earnings this afternoon after the market closed , announcing lower profits than expected by analysts. The search giant achieved a profit of U.S. $ 6.45 per share , while the market awaited U.S. $ 6.52 per share. Still, Google’s revenue increased 24 % to U.S. $ 6,820 million during the quarter ended June 30 compared to the same quarter last year. For the first quarter , however , the increase was only 1 %.
Google sites generated U.S. $ 4,500 million total revenues, while AdSense and other places contributed U.S. $ 2,060 million. International revenues represented 52% of total income. Income from paid clicks fell 3 % versus the first quarter. This would be one of the reasons that Google shares fell in trading after the market close . Google now has U.S. $ 30,100 million in cash , compared to U.S. $ 26,500 million was three months ago.
Microsoft is the one who governs a long time in regard to office software, with its popular Word, Excel, Power Point, Among others. However, Microsoft had not made her popular service mail electronic Hotmail, Integrate a kind of Microsoft Office Online free, Which took Google , positioning its service Google Docs, Google Apps, Among others. Microsoft change this, For the eighth month of this year , we see the news coming from Redmond about the need for compatibility between files and accounts mail.
We know that the popular Hotmail Do not need Silverlight , but may require a plug -in , which would improve the user experience when using these new features into its accounts mail. We view files Word, Excel and PowerPoint Office 1997-2003 , Office 2007-2010. On the other hand, some other formats, such as Open Office ODF will not be supported, but if Hotmail want to be up to Gmail Must also provide this support , we believe . Good for Microsoft and the war to be against Google in this area, it will get the best of both companies.
google, Technology | admin, 20 Jul 10 | 
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Google released its second-quarter earnings this afternoon after the market closed , announcing lower profits than expected by analysts. The search giant achieved a profit of U.S. $ 6.45 per share , while the market awaited U.S. $ 6.52 per share. Still, Google’s revenue increased 24 % to U.S. $ 6,820 million during the quarter ended June 30 compared to the same quarter last year. For the first quarter , however , the increase was only 1 %.